Following Vladimir Putin’s announcement on 21st September of a partial mobilisation in Russia, the first since World War 2, bookings on Russia outbound flights soared. Tickets issued for Russian outbound travel in the 7 days after the announcement (21-27 Sept) were 27% over the level they were in previous 7 days.
The share of one-way tickets jumped from 47% the week before to 73% in the week of announcement.
The cities that were most booked were: Tbilisi – GE (up 629% week-over-week), Almaty – KZ (up 148%), Baku – AZ (up 144%), Belgrade – RS (up 111%), Tel Aviv Yafo – IL (up 86%), Bishkek – KG (up 84%), Yerevan – AM (up 69%), Astana – KZ (up 65%), Khudzhand – TJ (up 31%) and Istanbul – TR (up 27%).
60% of tickets issued had the travel date within 15 days of purchase, while for tickets purchased in previous week, that share was 45%. This caused average lead times to shorten from 34 to 22 days.
Focusing only on one-way tickets, destination cities that were grew the most, week-on-week were: Tbilisi – GE (up 654%), Almaty – KZ (up 435%), Belgrade – RS (up 206%), Baku – AZ (up 201%), Astana – KZ (up 187%), Bishkek – KG (up 149%), Istanbul – TR (up 128%), Tel Aviv Yafo – IL (up 127%), Dubai – UAE (up 104%) and Yerevan – AM (up 94%).”
Olivier Ponti, VP Insights, ForwardKeys, said: “These numbers are quite remarkable and correlate with reports at the time of a sudden increase in ticket sales.”
Founded in 2010, ForwardKeys has pioneered the way forward for tourism organisations, hotels, and retailers keen to understand who is travelling where, when, and for how long. We’ve managed to share such information by having the most comprehensive ticketing data covering the globe from online bookings to travel agencies and airlines.
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