Sunweb is the latest tour operator to join Hubby eSIM’s customer portfolio and include connectivity into the customer journey. From now on, the European holiday provider will offer 1GB of mobile data to its customers heading to Turkey, Morocco, Tunisia or Egypt for free.
Through Hubby’s solution, Sunweb’s travellers will have access to an easy-to-use, reliable and affordable Internet connection with their regular mobile number, without the need for a physical SIM card, public Wi-Fi or roaming charges. Hubby’s eSIMs can be installed before departure and activated upon arrival. Sunweb’s travellers will access the Internet service through a customized app interface with the tour operator’s brand identity.
For Sunweb, the integration with Hubby’s connectivity solution marks another step in delivering added value once travellers have arrived at their destinations. It also opens new possibilities to improve the travel experience of its customers through a direct communication channel to support, accompany and inspire them throughout their trip.
“We want our travellers to feel taken care of from the moment they land,” said Ben Clockaerts, Head of Ancillaries at Sunweb Group. “This partnership allows us to offer something simple but impactful — internet access on arrival — which can make a world of difference in how confident and comfortable people feel in their destination.”
Hubby eSIM’s platform is designed for seamless partner integration and allows travel providers to offer mobile connectivity under their own brand across more than 200 destinations.
“This partnership is about more than data,” said Boris Bijlstra, Co-Founder of Hubby eSIM. “It is about staying connected to travellers where it counts — at the destination. We are proud to support Sunweb in delivering a smarter, more connected holiday experience that strengthens the relationship with their travellers.”
Sunweb will offer the 1GB eSIM powered by Hubby to customers from the Netherlands, France, Belgium, Germany, United Kingdom, Sweden and Denmark, its seven international markets, travelling to Turkey, Tunisia, Morocco and Egypt.
About Sunweb Group
Sunweb is one of Europe’s leading travel brands and it offers carefully curated sun & ski holidays to 1.3 million holidaymakers every year from seven countries through five brands. Known for its all-in-one packages, smart extras, and competitive pricing, Sunweb makes booking a holiday simple — and enjoying it even easier. With a strong digital focus and a customer-first mindset, Sunweb takes care of the details, so travellers can focus on what really matters: making memories.
About Hubby eSIM
Hubby eSIM, founded in 2021 and headquartered in Amsterdam, is a fast-growing travel tech company and a leader in global mobile internet for the travel industry. Designed specifically for tour operators, OTAs, and travel agents, Hubby eSIM enables partners to offer travellers a hassle-free way to stay online in over 200 countries — no physical SIM card required. Whether included in the trip or offered as an upsell, Hubby’s digital connectivity solution adds value to any travel package, improves the customer journey, and unlocks new commercial opportunities for partners. With a focus on simplicity, reliability, and reach, Hubby eSIM is becoming an essential addition to modern travel offerings.
