TUI Group is set to expand its international concept hotel portfolio with the addition of 12 new TUI Sensimar hotels and three new TUI Family Life hotels in financial year 2019.
As part of this expansion, TUI will also debut a TUI concept brand in the Greek island of Santorini with the TUI Sensimar Meltemi Blue. In addition, TUI Sensatori Barut Fethiye Resort in Turkey will be extended with the construction of a new building next to the hotel. This will take the portfolio of TUI’s three international concept hotel brands from 88 to 103 hotels*. UK guests have around 84 hotels to choose from. TUI Group’s overall hotel portfolio currently comprises 380 hotels and resorts, 50 of which are operated by third-party hoteliers.
“For our three international concept hotel brands, we plan to deliver strong growth in cooperation with local partners. Our concepts offer TUI’s renowned quality and a unique holiday experience, resulting in high customer satisfaction levels and occupancy rates in the hotels. TUI will continue to set standards for the holiday hotel industry in the future,” said Sebastian Ebel, TUI Group Executive Board member in charge of Hotels & Resorts. “We are also driving our growth roadmap in the hotel segment further ahead through our TUI Blue, Robinson and TUI Magic Life brands and our long-standing joint venture partners such as Riu.”
While some of 15 new hotels are located in top destinations such as Spain, Greece and Turkey, some others will expand the offering in Italy, Egypt, Tunisia and Croatia.
At a glance: The new hotels of TUI’s international concept brands
TUI Sensimar: New adults-only hotels
TUI Sensimar is a concept for couples who appreciate tranquillity and relaxation and
are travelling without children. The four- to five-star hotels are in beach locations and
offer their guests a low-key sports and entertainment programme. All TUI Sensimar
hotels are “adults only“, i.e. bookings can only be made for guests aged 16 or 18 plus.
The portfolio includes 49 further hotels in 13 countries.
New from Winter 2018/19:
TUI Sensimar Alaya in Egypt
New from Summer 2019:
TUI Sensimar Makadi Gardens in Egypt
TUI Sensimar Carolina in Croatia
TUI Sensimar Insula Alba in Crete, Greece
TUI Sensimar Meltemi Blu in Santorini, Greece
TUI Sensimar Zante Maris in Zakynthos, Greece
TUI Sensimar Carlos V in Sardinia, Italy
TUI Sensimar My Arbor in Italy
TUI Sensimar Zahara Beach & Spa in Spain
TUI Sensimar Don Pedro in Mallorca, Spain
TUI Sensimar Ulysse Palace, Tunisia
TUI Sensimar Seno Resort & Spa Sarigerme, Turkey
My TUI Sensimar 1 (ship)
TUI Family Life: More choice for families
TUI Family Life offers particularly family-friendly hotel facilities. The resorts provide
professional childcare and activities for different age groups. They also offer a varied
sports and entertainment programme every day that adults equally enjoy. The
portfolio includes 29 further hotels in nine countries.
New from Summer 2019:
TUI Family Life Elounda Breeze in Crete, Greece
TUI Family Life Ephesus in Turkey
TUI Family Life Side in Turkey
TUI Sensatori: Extended luxury holiday portfolio
TUI Sensatori caters for the premium segment, especially with lifestyle-oriented couples and families in mind. All resorts featuring modern design operate to five-star standard, offering varied food and entertainment tailored to the target group. Adults-only zones are spatially separated from the areas catering for children.
New from Summer 2019:
New residence providing an extra 152 rooms at TUI Sensatori Resort Barut Fethiye in Turkey. The new adults-only retreat ‘The Residence’ provides premium service and is located next to the existing resort.
