IHG Hotels & Resorts expands its presence in Turkey as it announced the signing of an agreement for Holiday Inn Resort Bodrum West Beach in partnership with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S.
The company will introduce the Vignette collection in Istanbul with the opening of the Union Han, Istanbul Karaköy in 2025, which will be its 16th hotel in the city. In addition, IHG opened an InterContinental property in Prussia in 2024, further strengthening its luxury accommodation portfolio.
This addition to IHG’s growing portfolio in Turkey follows the success of the first Holiday Inn Resort in the region. The new 460-room resort, expected to open in mid-2026, will offer a range of resort-style amenities including a large swimming pool, sandy beach, spa and conference facilities, making it one of the most prominent hotels in Turkey’s leisure market.
The new resort is located in Turgutreis, close to popular attractions, beaches and vibrant nightlife, the resort will cater for both international and local travellers. The hotel’s close proximity to the Turgutreis marina will also offer guests access to sailing and leisure sports, with easy access to the nearby Greek islands.
“As one of the most sought-after destinations in Bodrum, Turgutreis benefits from both international and local leisure travellers. The strategic location of Holiday Inn Resort Bodrum West Beach allows us to capitalise on growth opportunities by introducing the right brands in the locations that travellers want. With growing demand for our core brands in Turkey, we are excited to expand our presence by introducing another Holiday Inn family brand to the market. We are particularly excited about our partnership with Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S., who has entrusted us with their vision, leveraging our leading brand, local expertise and global reach to deliver exceptional value and performance for their first property in Bodrum,” said Willemijn Geels, Vice President, Development, Europe, IHG Hotels & Resorts.
The resort is poised to expand IHG’s presence in Turkey, where the company already operates 33 hotels under various brands. With its family-friendly offerings and commitment to providing authentic, quality hospitality, Holiday Inn Resort Bodrum West Beach will complement IHG’s existing presence in the region.
“We are thrilled to partner with IHG Hotels & Resorts to bring this amazing new resort in Turkey to life. IHG’s impressive track record and deep knowledge of the Turkish market make them the ideal partner for our hotel. Their experience in navigating the unique dynamics of the region, including the ability to offer an all-inclusive experience in high season and stay-only options in low season, gives us great confidence in their ability to deliver strong returns.” – Ersin Uslu, Owner, Uslu Turizm Insaat Tasimacilik Sanayi ve Ticaret A.S.
